Shred For Red With Deer Valley

Make plans and save the date, Deer Valley Resort will celebrate the start of the new ski season on their Opening Day, Saturday, December 8th, by giving back to the local community with “Shred For Red”, a feel good, family event created to fundraise and raise awareness for The Lukemia & Lymphoma Society.

Participants who raise or donate a minimum of $200.00 (or $100.00 if you are 12 and under and are accompanied by a participating adult) will receive a full day ski pass to Deer Valley Ski Resort.

And this is just where the fun begins! Participants will also receive a stylish “Shred For Red” bib to shred down the slopes of Deer Valley in pride, and an invitation to an apres-ski reception with food, beverages and a photo opportunity with Olympians.

“We are excited to kick off another unforgettable ski season with fun challenges and friendly competition, all for the sake of giving back to an incredible organization,” said Coleen Reardon, Deer Valley Resort’s Director of Marketing. “We encourage our guests to be as generous as possible to raise funds for The Leukemia & Lymphoma Society and support their mission of eradicating blood cancers.”

Here’s How To Register

Visit the Shred For Red crowdfunding page and register your team. You can register as an individual, start a team or join a team.

About The Leukemia & Lymphoma Society

Founded in 1949, The Leukemia & Lymphoma Society® (LLS) is the world’s largest voluntary health agency dedicated to fighting blood cancer. The mission of LLS is to cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world, provides free information and support services, and is the voice for all blood cancer patients seeking access to quality, affordable, coordinated care. LLS is headquartered in Rye Brook, NY, LLS has chapters throughout the United States and Canada.

For more information on the Shred for Red event or Opening Day at Deer Valley Resort, visit the resort’s website at

I was born in Dublin, and raised in New York where I was fortunate enough to eventually study fine art history and fashion, graduating from NYU. I worked in fashion marketing for small startups before doing a stint on the West Coast. And now I am in Utah. Avid skier and love the ocean.

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